Omnia Espresso launched its Balcony Concert series: for two weeks the public meet every weekday morning with vivid and energetic wake-up music by upcoming bands right from the balconies.
* Project created with a cooperation of our strategic partner Havas Media Hungary.
As a solution we have been booking private – first floor – balconies around Budapest on highly frequented morning locations and worked together with Universal music to involve upcoming, fresh beat bands. The project was supported with shooting of an image movie of all balcony concerts that was used on social media channels.
As a project outcome the after movie reached 340.000 views on FB and the client FB site gained 1500 extra likes. While within Omnia the project became and international case study project of brand.